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Why Andromeda Means The Old Meta Playbook Is Dead
Creative now rules the way for Meta Advertising, thanks to the latest update.
famjam
2 days ago4 min read


OpenAI Launches Browser: Atlas
When OpenAI announced its new browser Atlas , it wasn’t just another tech update quietly slipping into the market. This one has the potential to completely reshape how we use the web. Built on Chromium and powered by ChatGPT, Atlas blends traditional browsing with AI in a way that feels seamless. You can summarise a page, compare products, fill out forms or even get it to carry out tasks for you, all without leaving your tab. It’s not a search bar, it’s an assistant that sits
Francis Milligan
Oct 214 min read


The Death of the Hashtag
There’s a clear overlap of search and social starting to happen.
Francis Milligan
Sep 243 min read


Google Discover Brings Social Posts Into Search
There’s a clear overlap of search and social starting to happen.
Francis Milligan
Sep 182 min read


The 7 Metrics That Actually Matter in 2025
As we head into Q4 of 2025, here are the seven campaign metrics UK SMEs should be tracking.
Francis Milligan
Sep 42 min read


How UK SMEs Are Embracing AI in Marketing
35% of UK SMBs are beginning to take risks with AI
Francis Milligan
Sep 42 min read
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